My first collaboration with The Bay happened a few weeks ago. Much like the retail store itself, Jeanne Beker is as Canadian as it gets. If you were anything like me as a tween (ie. a dramatic homosexual) you lived for Sunday afternoons when FashionTelevision would air, hoping for a sneak-peek of something tawdry, like a peakaboo-titty on a European runway or, good Lord above, a men's swimwear show.
Aside from hosting one of the most-respected fashion roundups on TV, Beker does all sorts of things from writing books to spear-heading magazines to launching her own clothing line.
But she's quick to point out: She's not a designer, but rather, an editor. Hence the name of her line, Edit, available only at The Bay. She showed-off her Fall 2011 looks at a swank lunch in Toronto's east end at Boehmer, one of the newest restaurants on the Ossington strip. All the editors and influential bloggers were invited to lunch and schmooze and ogle her wares.
I've never seen so much dessert go untouched. Fashion people.